Now that it has become commonplace to be able to make reservations on a website, reservations for beauty salons and hair salons are expected to be available online as a matter of course.

However, it is not possible to raise the expectations of customers who visit beauty salons with a simple and bland reservation site where they simply fill in an input form and press the submit button.

In order for customers to think, "Let's ask for next month's haircut here," as well as the services and techniques at the store,Enhancing the online customer experience on the reservation siteIs required.

Therefore, this time, if you build a reservation site for a beauty salon with Sakurabook, how can you build an attractive site and what kind of excitement can you deliver to customers? I will introduce you to.

A beauty salon is a service provided by “people”

Almost everyone in the beauty and hair salon industry will agree on this point.A hair salon is not just a place to cut hair

Communication with stylists, special hair care products purchased at the time of visit, and various experiences increase the value of hair salons and beauty salons.An attractive and wonderful experience and a relationship of trust built between you and the store.Such things become irreplaceable value for each and every customer, and can be used for many years, decades, and even for two generations.

In order not to impair the customer experience,Special functions are also required for reservation sites for beauty salons and hair salons.

Functions required for reservation sites for beauty salons and hair salons

In a simple form, select the reservation date and time and plan and press the "Reserve" button.With that alone, you can achieve the minimum functions as a reservation site.However, you may lose out to the competition when competitors open reservation sites with more attractive features and content.

You need a booking site with special features that are more attractive and suitable for hair salons and beauty salons.What specific features do you need?

Supports various plans and courses

There are a wide variety of services offered by beauty salons and hair salons.Various combinations of services such as cutting, styling, perming, and bleaching are possible.Depending on the content of the service, the required time and fee will also change.Reservation sites will also be required to have functionality that can be deployed in a wide range of ways to support such a wealth of services.

"Staff Nomination Reservation" is an indispensable reservation site for beauty salons and hair salons.

At hair salons and beauty salons, it is not uncommon for customers to ask their usual stylist for help.In order to respond to such requests, the function of "staff appointment reservation" is indispensable.

With this function, you can check the work day of the desired stylist, the available time for reservation, etc. from the site, nominate that stylist, and make a reservation at the desired date and time.

Online sales of hair care products unique to beauty salons

Special hair care products that are not available at general retail stores are also a unique attraction of beauty salons and hair salons. In order to meet the needs of customers who say, "I can't go to the salon because it's not convenient, but I've run out of that shampoo I always buy and want to buy it." Ideal.

With Sakurabook, you can freely add plans and reserve staff appointments!Online sales are also possible

Register for a wide range of plans and courses, make reservations for staff, and sell hair care products online.A fulfilling reservation site with such abundant functions,SakurabookBuild on a budget you can afford and operate easily in-house.

Develop a rich menu and optional services

Sakurabook has an unlimited number of menu registrations.Beauty salons and hair salons offer a wide variety of services, including haircuts, perms, treatments, and bleaching.

You can also add more options to the menu to provide extra services.With a wide variety of service menus and product lineups, you can enrich the reservation menu as you wish without worrying about the number of restrictions.

It is also possible to make a staff appointment reservation

If you use Sakurabook, you can also make staff appointment reservations.For example, prepare a profile page for each stylist and set up a Sakurabook reservation calendar there.Since each reservation calendar is independent, for example, the reservation calendar on Mr. A's profile page displays the dates and times when reservations can be made and when reservations cannot be made according to Mr. A's work schedule and schedule.

Just by looking at the calendar, the customer can immediately grasp "what month, what day, and at what time can you make a reservation by appointing Mr. A?"Then, you can select the desired reservation date and time, apply for a reservation from the reservation calendar, and complete the online payment.

Receiving reservations for store visits and online sales of products

Sakurabook is a reservation system deployed on the Shopify site as an application (extended function) of the EC site construction tool "Shopify".Therefore, it is possible to combine Shopify's powerful EC (online shopping) function with Sakurabook's unique reservation system.

For example, in addition to accepting reservations for visits, it is also possible to sell hair care products online on the same site.

Flexible calendar bookings to meet individual needs

The greatest feature of Sakurabook is its unique calendar reservation function that flexibly responds to the needs of each individual customer.

With Sakurabook, you can set the reservation time by using the usage time x unit price instead of the conventional "frame".Each customer can flexibly determine the required time.Of course, it is also possible to set a fixed time system depending on the plan.The fee is set as a basic fee + time x hourly fee (+ option fee) I can do it.

For example,

・For cut-only deals, minimum time = maximum time fixed at 30 minutes

・For courses such as treatments and curly hair straightening, the minimum time is set to 1 hour, and the maximum time is set to 2 hours.

…and so on.

With Sakurabook, it is possible to introduce and operate with a realistic budget.

In the past, the introduction of a multi-functional reservation system required a large amount of cost for both introduction and operation.In some cases, the monthly usage fee for some systems exceeds 10 yen.

However, SakurabookIt is possible to introduce and operate while keeping costs down to a realistic level.service design.

There are no feature restrictions by plan.All features available

Most reservation systems and reservation site construction tools have different plans such as "Basic", "Business", and "Pro", and it is normal for free to cheap plans to have significant restrictions on functions.But Sakurabook doesn't have these per-plan limits.You can use all the functions of Sakurabook at no additional cost.

Eligible for IT introduction subsidies and business restructuring subsidies.

SakurabookIt is an IT tool that is subject to national subsidies such as IT introduction subsidies and business restructuring subsidies.Therefore, it is possible to significantly reduce the introduction and operation costs through subsidies.

Our company (Parkfield Co., Ltd.) is officially certified as an IT introduction support business operator for IT introduction subsidies, and Sakurabook is also registered as an IT tool.In addition, in cooperation with administrative scriveners and other experts, we have established a system that can fully support the use of subsidies for customers.

Please feel free to contact us

Please feel free to contact us about installing Sakurabook.