Use the business restructuring subsidy to advance online! Sakurabook can be used

Use the business restructuring subsidy to advance online! Sakurabook can be used


Various subsidies are available for the introduction of Shopify with Sakurabook.As one of them, this time"Business restructuring subsidy"I will deliver a commentary on.

The business restructuring subsidy is a subsidy system that supports small and medium-sized enterprises that are willing to take the plunge in business restructuring, such as new field development, business conversion, industry conversion, business format conversion, and business restructuring.Depending on the scale of the business and the number of employeesSubsidy from 100 million yen up to 1 million yenCan be received.

I will explain in an easy-to-understand manner the points of utilizing this business restructuring subsidy for the introduction of Sakurabook.

◆ What is a business restructuring subsidy?Easy-to-understand explanation of the mechanism

First, I will explain the mechanism of the business restructuring subsidy.

The business restructuring subsidy is a support system for small and medium-sized enterprises that can receive subsidies for "business restructuring". "Business restructuring" is classified into the following five categories.

・ Development of new fields: Entering new markets with new products, etc.

・ Business conversion… Converting the main “business”

・ Industry conversion: Converting the main “industry”

・ Conversion of business format: Change of manufacturing method, etc.

・ Business restructuring: Through business restructuring, either new field development, business conversion, industry conversion or business format conversion will be carried out.

It is necessary to fall under any of these five categories.Let's explain in detail.


◆ Glossary: ​​"Novelty requirements for products, etc." and "Novelty requirements for markets"

Before we start explaining the classification of business restructuring subsidies, let's review some definition of requirements.Which requirements are required depends on the classification.

"Requirements for novelty of products, etc."

By satisfying the following three conditions, it is judged that the "novelty requirements for products, etc." are satisfied.

・ There is no record of manufacturing in the past

The challenge is to challenge something that has not been manufactured in the past.This does not apply to remanufacturing of products that have been manufactured in the past.

・ Changing the main equipment used for manufacturing, etc.

If you don't need a new investment and just want to increase your product lineup, you don't meet the requirements.For example, if the oven used to make pound cake is used to make a new product, baked pudding, this is not the case.

-The performance or efficacy is different quantitatively (only when the performance or efficacy of the product etc. can be quantitatively measured).

In the case of a product whose performance and efficacy can be measured, the performance is improved by X% compared to the existing product in terms of strength, durability, lightness, workability, accuracy, speed, capacity, etc. of the new product. And the effects are different.Also, if you can't make a quantitative difference, you need to show that.

"Market novelty requirements"

To meet the novelty requirements of the market"Low substitutability between existing products and new products"Must be shown.

For example, consider the case of "I used to sell ice cream, but I will sell shaved ice as a new business."If the business plan assumes that existing customers who have previously bought ice cream will buy shaved ice as it is, the market novelty requirements will not be met.

"Sales composition ratio requirements"

After the business plan period of XNUMX to XNUMX years is over, the business to which new products belong will be the business with the highest sales composition ratio.It is a requirement that is required to be formulated.

◆ What is "new field development" of business restructuring subsidy?

What is "new field development"?

・ Manufacture new products, etc. without changing the main industry or main business, etc.

・ Entering a new market

Refers to.

In order to fall under "new field development""Novelty requirements for products, etc.", "Novelty requirements for markets", "10% requirements for sales"It is necessary to show the three in the business plan.

An example that meets the requirements for "new field development"

For example,The weekly condominium business for business customers was remodeled into a telework space and a small conference room, and rebuilt as a rental space / rental office business.There is a possibility of doing this. * For details, it is necessary to formulate a business plan that meets various requirements.


◆ What is "business conversion" of business restructuring subsidy?

What is "business conversion"?

・ By manufacturing new products, etc.

・ Without changing the main industry

・ Change the main business

It means that.

In order to fall under "business conversion""Novelty requirements for products, etc.", "Novelty requirements for markets", "Sales composition ratio requirements"It is necessary to show the three in the business plan

Examples that meet the requirements for "business conversion"

For example,A business operator who runs a Japanese restaurant opens a new yakiniku restaurant, Is the case.This is because Japanese restaurants and yakiniku restaurants are classified differently based on the subdivision of the Japan Standard Industrial Classification. * For details, it is necessary to formulate a business plan that meets various requirements.


◆ What is "industry conversion" of business restructuring subsidy?

What is "industry conversion"?

・ By manufacturing new products, etc.

・ Changing the main industry

.

In order to fall under "industry conversion""Novelty requirements for products, etc.", "Novelty requirements for markets", "Sales composition ratio requirements"It is necessary to show k in the business plan that satisfies the three conditions.

An example that corresponds to the requirement of "industry conversion"

For example,A business operator who manages a rental car business newly manages a chartered pension, Is the case.If the chartered pension business has a higher sales composition ratio than the rental car business, it means "change the main industry" and meet the requirements for industry conversion. * For details, it is necessary to formulate a business plan that meets various requirements.


◆ What is "business format conversion" of business restructuring subsidy?

What is "business format conversion"?

・ To a considerable extent, change the manufacturing method of products, etc.

.

In order to fall under the category of "business format conversion"Satisfy "novelty requirements for manufacturing methods, etc." and "10% sales requirements", "novelty requirements for products" if the manufacturing method is changed, and "novelty requirements for products, etc." if the provision method is changed. Or requirements for equipment removal, etc. "Must be met. 

An example that meets the requirements for "business format conversion"

For example, a business operator who runs a yoga class may change the way services are provided, reduce sales at stores, or start new online services.You need to develop a business plan that meets various requirements, such as meeting the sales composition requirements for online services.


◆ What is "business restructuring" of business restructuring subsidy?

What is "business restructuring"?

・ Perform organizational restructuring under the Companies Act after the start of the subsidy business

・ Under a new business form

・ Perform either new field development, business conversion, industry conversion or business format conversion

.

In order to fall under "business restructuring", it is necessary to meet two requirements: organizational restructuring requirements and other business restructuring requirements.


◆ Sakurabook may fall under the category of "business format conversion" of business restructuring subsidies.

The introduction of Sakurabook may correspond to the "business format conversion" of the business restructuring subsidy.

When a merchant who was operating only in a physical store introduces Sakurabook and starts providing online services, it corresponds to the "business format conversion" of the business restructuring subsidy.It is considered

<Example>

・ Conversion from handmade general store to online lesson of craft class

・ Conversion from in-store counseling business to online consultation service

…etc

Let me introduce the functions of Sakurabook that make this kind of business conversion possible.

Sakurabook functions that can be used for business conversion

Sakurabook is the only Shopify-enabled booking app in Japanese. You can incorporate a reservation reception calendar function into the EC site built with Shopify and freely place it on the site.

In addition, The user can freely select and reserve the usage time within the range of the shortest to the longest usage time set in advance.That is also one of the major features.

With these EC + reservation site functions, it will be possible to convert the conventional store-type / face-to-face business format to online / non-face-to-face type.

Let's take a look at some concrete examples.

Converting from a handmade general store to an online lesson for craft classes

For example, a business that sells handmade miscellaneous goods at a store may convert to an online lesson in a craft class.By satisfying the requirements for business restructuring subsidies such as novelty requirements, it may be possible to receive subsidies as a “business format conversion”.

There are several ways to make craft classroom online lessons available in Sakurabook.The simplest way would be to use an existing online calling service such as ZOOM to sell your participation in the limited distribution on Sakurabook.

Register digital content sales in the product menu using Sakurabook.The user checks the availability of the reservation calendar, selects the date and time of the lesson by himself, applies for it, and makes the payment online.The Sakurabook system will then automatically send the preset ZOOM meeting URL to the user by email.Other common flows, such as sending remind emails, can also be automated.

Online course creation Further business expansion by linking with SaaS

Sakurabook is offered as a Shopify app, so it can be deployed in combination with other Shopify-enabled apps (SaaS).

For example, by combining it with an app that can create and sell online courses, it will be possible to develop a more full-fledged lesson business with multiple lesson courses.If you sell on a monthly basis (subscription), you can expect to secure more stable profits.

Please feel free to contact us first!

In this way, Sakurabook may be able to take on the challenge of new business by utilizing the "business restructuring subsidy".

Please contact us for details on using and applying for the "Business Restructuring Subsidy" using Sakurabook.

[⇒ Click here for inquiries]

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